A perfect dish to get the fiesta started! Delightfully simple and delicious.
Since 2000, José Olé has been committed to creating delicious and satisfying frozen Mexican food. José Olé uses the finest ingredients like tender cuts of meat, chicken, real cheese, oven-baked tortillas, and authentic seasonings and spices.
From complete meals to snacks, José Olé creates delicious burritos, tacos, and chimichangas to satisfy the hunger of consumers who love the idea of eating authentic Mexican food. Integrate campaigns that build an association with the brand through fun concepts with a humorous tone of voice on social media channels like Facebook and Instagram.
The main challenge was to appeal to young millennials with messages across social media channels via paid media campaigns that will elevate not only the website traffic or brand perception.